RNLI campaign pitch banners at Croke Park Stadium

29 August 2017

The RNLI and GAA (Gaelic Athletic Association) joined forces earlier this year to announce a major partnership aimed at reducing the number of people who lose their lives though drowning in Ireland.

Members of lifeboat crews from across Ireland were present in Croke Park stadium to promote the RNLI’s latest campaign ‘Respect the Water’ ahead of the All-Ireland semi-final between Mayo and Kerry.

The crews unfurled 2 giant pitch banners produced by XG Group with the message about water safety in front of the 66,000 crowd before the start of the game.

The RNLI aims to half the number of people drowning around the Irish coast from 28 each year by 2024.