RNLI TV Advert Backdrop

Giant Backlit Fabric Backdrop for RNLI’s ‘Float to Live’ Campaign

We were commissioned by Nice Shirt Films, an award-winning production team, to create a stunning 36m x 6m backlit fabric backdrop for the RNLI’s impactful TV advert, “Float to Live.”

Highlighting the Importance of Drowning Prevention

As part of their national drowning prevention campaign, this advert emphasizes the importance of floating as a crucial survival skill, encouraging viewers to fight their instincts and not the water in order to increase their chances of survival. Directed by Olly Goodrum, the film vividly portrays the effects of cold-water shock and aims to reduce the number of drowning incidents on the coasts of the UK and Ireland each year. #FloatToLive #RespectTheWater
Explore our fabric backdrops for impactful TV and film branding solutions.

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XG Group
Unit 3,
Buckingham Court,
Brackley,
Northants,
NN13 7EU
United Kingdom

RNLI TV Advert Backdrop

Giant Backlit Fabric Backdrop for RNLI’s ‘Float to Live’ Campaign

Highlighting the Importance of Drowning Prevention

Interested in our printed products?

XG | The latest

XG at Silverstone Honouring Lewis Hamilton’s Mercedes Legacy

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How to Choose the Right Freestanding Backdrop for your needs

The Advantages of Modular Tension Fabric Systems for Branded Back Walls

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XG Brand refresh and New Website launch

XG | Experts in Tension Fabric Graphics

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Questions about our services?
Get in touch

Opening times

Socialise with XG

Quick links

RNLI TV Advert Backdrop

Giant Backlit Fabric Backdrop for RNLI’s ‘Float to Live’ Campaign

Highlighting the Importance of Drowning Prevention

Interested in our printed products?

XG | The latest

XG at Silverstone Honouring Lewis Hamilton’s Mercedes Legacy

The Advantages of Portable Modular Tension Fabric Lightboxes

How to Choose the Right Freestanding Backdrop for your needs

The Advantages of Modular Tension Fabric Systems for Branded Back Walls

XG Boosts Textile Print Capability with further Investment

XG Brand refresh and New Website launch

XG | Experts in Tension Fabric Graphics

Driving Towards Sustainability: Why Companies Should Embrace Carbon Neutrality

Enhancing Spaces with Acoustic Wall Art: A Simple Guide

Questions about our services? Get in touch

Opening times

Socialise with XG

Quick links

Questions about our services?
Get in touch