Creating a Vibrant Atmosphere for MAD//Picnic
Launched by the MAD//Fest London team, MAD//Picnic is an exclusive, invite-only alfresco gathering designed for the UK’s top 500 advertisers, agencies, and media owners. Events and experiential agency Generate commissioned us to produce a series of full-colour digitally printed parasols, which showcased the participating organisations and contributed to the vibrant atmosphere of the event.